About BDC
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I’m Dane Halliwell, a Registered Psychologist with a Master’s in Behavioural Economics and Statistics. For the past 18 years, I’ve worked across healthcare and government, helping people, teams and services understand behaviour and achieve meaningful change.
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Behavioural Design and Communications (BDC) helps decision-makers translate behavioural insight into practical action. Change is rarely straightforward: it unfolds over time, varies across contexts, and is shaped by individual differences, group dynamics and culture. BDC provides evidence-based assessment, behavioural strategy and communication design to help you reach your change goals in real-world conditions.
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BDC supports change across individual, group, organisational and community settings.
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Contact me below to arrange an initial consultation.
Understand
Evidence-based assessment is used to clarify behavioural drivers, barriers, and decision cues - so change efforts are targeted.
Relate
Relate the assessment findings to your lived or organisational context - clarifying what’s shaping behaviour day to day
Influence
Help you design behaviourally informed strategies and communications that shift behaviour - practically, ethically, and effectively
HOW DOES BDC WORK?
UNDERSTAND
Gain insight into what drives behaviour change. Using evidence-based assessment and behavioural diagnostics, the key drivers, barriers, and decision cues are clarified - at the individual, team, and organisational levels.
RELATE
Behaviour happens in context. We connect what we’ve learned to the real-world conditions surrounding the behaviour - psychological, social, and environmental - so we understand where, when, and why it shows up.
INFLUENCE
With drivers and context clear, I help you design behaviourally informed strategies - skills, systems, and communication - that make the desired behaviour easier, more likely, and more sustainable.
TRACK & MEASURE
Finally, we track outcomes and measure impact. Using practical metrics, feedback loops, and data (where available), we test what works, refine the approach, and demonstrate meaningful results over time.
